For PSA campaigns aimed at getting people to help the children of Syria, job one is making the crisis feel immediate rather than remote. The ad, by creative agency Don’t Panic, imagines if what has happened in Syria were to happen in London. Amazingly shot, it uses the structure of the popular one-second-a-day videos to show an ordinary girl’s world falling apart over a period of a year (from birthday to birthday).
Unicef’s world famous Tap Project is back, this time, in mobile form, with site that donates water to people in need, based on how long you don’t touch your phone for. Maybe a bit of a stretch?
Hoverboards are just 12 months away from being in Kmart. Okay that’s a lie. But damn it, I wish it was true.
What would you do if you saw a freezing child? This is a moving way to engage people in charity. They set up a hidden camera and placed Johannes at a bus stop, in Oslo, Norway.
The film is made to raise awareness of the situation for children in Syria, and to raise funds to SOS Children’s Villages is their winter-campaign. Children in Syria are freezing and you can help by dontating.
Donate here: http://www.sos-barnebyer.no/syriahelp
Damn. James Corden has moves. From the latest Cadbury campaign.
Choose love over like. Nice thought from Coca Cola.
The perfect ad for Monday morning. Power rock meets a singing kitty. There is no greater combo. From the guys at W&K in London.
A must watch ad from Woodstock Bourbon. Funny, great timing, and beautifully executed. And all based on a fantastic product truth.
Be safe this Valentines Day.
The most bad ass ridiculous Superbowl ad of 2014. It’s for a personal injury lawyer in Georgia. The stepping on a rose and the sledge hammer on fire make me cry a little bit. Seriously.
I love Anna Kendrick, and this Superbowl ad from Newcastle Brown Ale is awesome. Seriously. No bullshit.
It’s that time of year, where ROI means nothing, and advertising budgets look like they’re meant for Michael Bay films. Here’s the extended spot for Bud Light to launch their new line, the beer for whatever happens.
Reminds me of something a less funny Douglas Adams would write. A PSA warning the galaxy about humans from the Interstellar Safety Council. So many good moments here, particularly the section on our vulnerabilities, which of course our arrogance causes us to all but ignore.
A mock ad for beans. Visual effects studio Cinesite produced this crazy-good mock commercial as a way to show off its creature animation skills. And one hell of a creature it is—a marauding beast who takes some astronauts down, up and every other way too.