The UNIQLO “Dry Mesh Project” on Pinterest, designed as the first-ever branded mosaics to wake Pinterest users from their scrolling slumber. It’s one of the coolest ideas a brand has come up with not just to engage with new social arenas, but make it their own.
UNIQLO has hijacked some of the most popular categories on Pinterest, showcasing their products in a very cool vertical visual feast, something that I’ve never quite seen before like this. It was created through a tonne of prototyping, before enlisting a mob of people to post seamlessly in the right order, at the right time, all together when they chose a category to hijack.
-
darwinmclovin reblogged this from stepa
-
elainelaine reblogged this from poptartcreative
-
doyoulike reblogged this from stepa and added:
The UNIQLO “Dry Mesh Project” on Pinterest, designed as the first-ever branded mosaics to wake Pinterest users from...
-
stepa reblogged this from berniewatt
-
bgezelle reblogged this from poptartcreative and added:
Slimme inzet van Pinterest door UNIQLO. Hoe doorbreken we de scroll trance waarin ze verkeren?
-
sarcausticsoda reblogged this from poptartcreative
-
incessantlycold reblogged this from poptartcreative
-
berniewatt reblogged this from poptartcreative
-
poptartcreative posted this
